What Digital Transformation Means for Business


The key to deriving real value from emerging technology is shifting the way businesses work. Intel is adopting swarms, neighborhoods and other ways to create more collaborative workplaces. Zipcar is looking at how far it can push mobile engagement.

While acknowledging the bewildering pace of technologic change, panelists pointed out that executives must engage with technology, think about the opportunities new technologies open up, and then use data to make educated bets on the ones to adopt. Those bets are best made in smaller, iterative steps, with regular assessments. More change is coming, so executives need to develop their process now.

In This Video
Introduction (00:00)
Technology as a Catalyst (06:16)
Moving From Silos to a Swarm (13:13)
Adapting Your Culture for Transformation (20:18)
Action, Inaction and the Risks of Each (24:37)
Digital Transformation and the C-Suite (32:46)
How to Fail Your Way to Transformation (38:34)
Transformation Through Acquisition (41:06)
ABOUT THE AUTHOR
Michael Fitzgerald is a contributing editor at MIT Sloan Management Review.

TAGS: IT Strategy, Technological Innovation, Video, Webinars & Videos
REPRINT #: 55108
WHAT TO READ NEXT
Show Related Articles
Dare to be Digital: Transforming Your Workplace
Dare to be Digital: Transforming Your Workplace
Many companies know they need to transition to a digital workplace, but they’re finding it difficult.

Digital Transparency and Permanence
Digital Transparency and Permanence
How can enterprises balance the good and the bad of digital transparency?

The Talent Imperative in Digital Business
The Talent Imperative in Digital Business
Most employees want to work for digitally savvy companies — and many are unhappy with their company’s digital maturity.

Self-driving cars are just the start.


Self-driving cars are just the start. Self-driving cars were just the start. What’s the future of big data-driven technology and design? In a thrilling science talk.