What is The Role of the Cyber-Risk Committee?


Digital Directorship – Cybersecurity What is The Role of the Cyber-Risk Committee? Cyber-risk is an enterprise-wide risk that corporations are wisely placing on the high-priority list, now and for the long term. Such issues as mobile technology, cloud computing, social media, increasing incidences of breaches, corporate espionage and hacks that shut down operations have made…read more.

How digital transformation is fostering a stronger CFO/CIO relationship


How digital transformation is fostering a stronger CFO/CIO relationship With technological advancement revolutionizing how businesses operate and create value, the Association of International Certified Professional Accountants (the Association) says greater collaboration between CIOs and CFOs will be key in driving sustainable business performance The way businesses create value has changed significantly in the past few…read more.

Driving calls with PPC: 5 mistakes most search marketers make


Most search marketers want the same thing out of their pay-per-click campaigns: driving conversions up and cost per conversion down. Things get a little more complicated when the goal of your PPC spending is to drive calls to your business.

10 Internet of Things Features and Their Successes


Digital Directorship – Internet of Things 10 Internet of Things Features and Their Successes What makes the human mind different from other living creatures is its ability to feel curious. Feeling inquisitive about how things work and how to make things better is innate to humans. It is a constant pursuit of the human mind…read more.

Equifax breaks down just how bad last year’s data breach was


Equifax has revealed the exact scope of the massive breach that exposed sensitive data about millions of Americans — including confirmation that thousands of passports and driver’s licenses were compromised along with the Social Security numbers of nearly all of the more than 146 million affected consumers.

Using AI to Optimize Your Google AdWord Bidding


Digital Directorship – AI Using AI to Optimize Your Google AdWord Bidding Digital advertising is no passing trend. According to a recent study by professional services firm PwC, companies spent over $20 billion on internet advertising in each of the first two quarters of 2017 — a dramatic increase from the first half of 2016. In…read more.