The Strategic Chief Data Officer: Leveraging Data for Customer Value
AT&T is inundated with data. Steve Stine, Chief Data Officer (CDO) at AT&T says that over 186 petabytes of data traverse AT&T’s network every day, and with operational data and customer data, “there’s a lot of opportunity to enhance more of what [AT&T is] doing” for the customer. Yet, with such an immense flood of data, Stine says “you’ve got to start saying, ‘Where do I get value from it? What should I be looking at?’ All data is not created equal.”
While most companies recognize at some level that data is a valuable corporate asset, only a few have appointed a CDO to help bridge the gap between technology and business and evangelize an enterprise-wide Data Management strategy at a senior level.